I am sure that you have heard before that the money is in the list. You may not have if you are new to internet marketing but you will very soon. There is so much truth to this that people never realise. People who are successful know how important a list is to your business. Without it you can still make money and be successful but there are so many reasons why you want to have your own list because it is a great way to be continually growing your business.
Here are some reasons why you want to have a list for your business.
1. When you build a list for your business you will be able to email them with more than one product offer. You will have to give them useful free information, reports, eBooks, software and so on. However, they will be on your list so you will also be able to send them product offers whenever you have a product that you want to sell.
2. You will be able to gain the trust of your customers. The more valuable and free information you give them the better. When you just send the advertisements for your products they will very quickly take themselves off your list. You need to let them know that you value them as a customer or subscriber by giving the helpful information or free products for their businesses. The more that you provide them with these things the more they will trust you, which will in turn mean that they will buy a product from you instead of your competition.
Having a list can help you grow your business not only because you will eventually have loyal customers but also because you will be able to make money with that list.
When you have a list of loyal subscribers this will leave you free to add more people to your list and to do more advertising.
You need to make sure that you take care of the people on your list or you will lose them very fast. They don’t know you and have no way of getting to know you. By giving them free information and products you will be showing them that you value them and their needs. This is very important to do or your list will not help you grow your business.
How To Build A List
When you want to build a list you will need to put together a newsletter or ezine. You do this by finding free articles that have to do with anything in internet marketing. You can also place ads in your list for products that you want to sell. The main thing is to provide people with free and valuable information. You can use articles that you write or you can get some free articles to use at all of the different article directories such as, www.ezinearticles.com.
You will need to have an auto responder that you can put your newsletter on. This will help you automate the delivery of your newsletter to your list. They will be able to sign up for your newsletter and have it go straight to the auto responder. They will then get the information they signed up for right away without having to wait.
You will need to have a landing page or a one page site where they can sign up from. The easiest way to get someone to sign up is to offer them a free report, eBook or software that you know will help them with their business. They will then sign up to get that free product and you will be able to start earning their trust.
There are many websites and eBooks that can help you learn more about building a list for your business. You do however, need to have this list to help our business grow or you will end up losing money and customers to someone else that can provide them with this. This is one of the most important tools you will ever have or want for your business.